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23 Apr 2018, 20:34 HRS IST
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  • PTI
  • Press Release


Source:Tiens Group Asianet 71861
Category:General
Tiens Group Chairman Li Jinyuan Attended the Fifth China Small and Medium
13/01/2018

Tiens Group Chairman Li Jinyuan Attended the Fifth China Small and Medium
Enterprise Global Development Forum

HANGZHOU, China, Jan. 12, 2018 /Xinhua-AsiaNet/--

On January 10, 2018, the Fifth China SME Global Development Forum and the Fifth
China Brand Innovation and Development Forum were held at the Hangzhou
Intercontinental Hotel. Tiens Group Chairman Li Jinyuan, as the Senior Vice
President of the Global Alliance of SMEs of China Region, attended the event
and discussed with other international leaders and experts about new SME
development opportunities around the world in 2018 to help SMEs collect
international resources, expand into global markets, and discover opportunities
for cooperation to jointly develop and create new platforms.

Also in attendance was Mr. Hou Yan, Assistant to President of Tiens Group and
Ms. Huang Jiazhen, Senior Director of Tiens Group Branding and Global Public
Relations Department.

The event was organized by the Global Alliance of SMEs, the United States-China
International Cooperation and Exchange Association, and the China Brand
Innovation and Development Project. With the "New Era" as its theme, the
conference comprehensively analyzed the economic development in 2017 and
actively explored the trends of the Chinese and international markets in 2018
to quickly gain a grasp of global business opportunities.

As an outstanding corporate representative of the going global strategy for
Chinese national brands, entrepreneurs in attendance highly praised the
international strategy of Tiens Group. The Global Alliance of SMEs, the
organizer of the conference, said that Chairman Li led Tiens Group into the
international market with the brand image of China. The globalization strategy
and outstanding achievements of Tiens Group are highly recognized both at home
and abroad. The Global Alliance of SMEs appointed Chairman Li Jinyuan as Senior
Vice President of the China Region to help guide and assist Chinese enterprises
in going global and shape the Chinese brand image.

During the forum, Chairman Li Jinyuan was invited to take part in a dialogue
between the former British Prime Minister David Cameron and Chinese
entrepreneurs. Wang Zhenghua, chairman of Chunqiu Group, Li Guangdou, CCTV
brand consultant and famous brand marketing strategy expert, and Chen Jun,
Chairman of Guo-Chuang Limited together with David Cameron had an in-depth
exchange of ideas on globalization and how governments can help businesses
develop. Chairman Li Jinyuan said that the events of the forum has greatly
enhanced the friendship between China, Britain, France, South Korea, and other
countries and has set up a very good platform for cooperation and exchange
among enterprises.

During the dinner after the forum, Chairman Li Jinyuan and attending guests
exchanged in-depth views on the global strategy of Tiens Group's health
business and the strategy of their third startup. Chairman Li Jinyuan said that
as a transnational conglomerate integrating industry capital, commercial
capital, and financial capital in multiple fields such as biotechnology, health
management, hotel tourism, education and training, e-commerce, international
trade, and financial investment, Tiens Group is guided by the strategic
principles of business diversification, network integration, and business
synergy. With a global vision based on the Belt and Road strategy, Tiens Group
will promote the launch of multiple business models around the world to share
innovative models of economic and customer experience-based marketing. We will
continue to promote consumption to create wealth, create greater wealth for
family businesses, integrate social resources, and combine e-commerce with
retail shops, achieving value appreciation and forming a global alliance.

He expressed that a "healthy China" has already become China's national
strategy. Tiens Group, as a leader in the health industry, conforms to
government policies and general trends, pushing ahead with the development of
the health industry by optimizing and integrating Tiens Group's global network
resources. Currently, Tiens Group has established branches in 110 countries and
regions, re-dividing the global market into 21 regions and is also entering new
markets in 37 countries and regions, such as Australia, France, South Korea,
and the United Arab Emirates. Tiens Group has formed strategic alliances with
top international enterprises and has set the bar on internationalization for
Chinese enterprises.

Source: Tiens Group

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